As the UK’s trade association for the commercial furnishing sector, Commercial Interiors UK (CIUK) empowers its members by driving growth across the industry. Every initiative we undertake is designed to support our members’ businesses, ensuring they thrive and lead in a competitive marketplace. In this interview, Sean Holt, CIUK’s Managing Director, explains how the organisation reinvests in its members and provides value through advocacy, networking, and tailored resources.
Sean Holt, CIUK Managing Director
Q1. What makes CIUK unique as a trade association?
"At CIUK, everything we do links back to our members and how we can assist their businesses to thrive. Our work is built on three pillars: advocacy, networking and events, and industry-specific resources. Every membership fee, ticket sale, or sponsorship is reinvested into activities that deliver value. Whether it’s opening new markets, providing key insights, or fostering meaningful connections, our focus is always on supporting our members’ success."
Q2. How does CIUK advocate for its members?
"Advocacy is at the heart of our role. We ensure our members’ collective interests are represented in key industry conversations and at government level.In 2025, we’re supporting the British Furniture Confederation’s Plan for Growth, which focuses on skills, trade, and sustainability. Our partnership with the Department for Business and Trade (DBT) gives members access to subsidised export opportunities, including trade missions to Dubai and Saudi Arabia. These initiatives unlock global markets and help members compete internationally.We also lobby on issues impacting our members, ensuring their interests are protected and their voices heard."
Q3. What role does networking play in CIUK’s activities?
"Networking is critical to helping members grow their businesses. At CIUK, we’ve reimagined networking to create meaningful interactions that drive results:Formal Events, such as the Annual Luncheon, foster executive-level connections.Informal Events, like the Summer Party, provide relaxed opportunities for relationship-building.Exhibitions, including Clerkenwell Design Week and HIX, offer exclusive visibility through member maps and supplier breakfasts. Our online magazine, Design Insider, connects the commercial community with engaging editorial content, showcasing members’ projects and products to their target audience."
Q4. How does CIUK support members through resources and initiatives?
"Providing industry-specific resources is another vital part of our work. In 2025, we’ll publish two exclusive reports focused on the care and workplace sectors, equipping members with actionable insights to target growth.We’re also expanding our training initiatives, following the success of our sales training pilot in 2024. Additionally, partnerships with organisations like FIESTA and FISP ensure members gain expertise in sustainability, skills development, and education."
Q5. How does CIUK ensure members see a return on their investment?
"At CIUK, we’re committed to ensuring our members see clear returns on their investment. Every penny is reinvested into activities designed to directly benefit them, from opening doors to international markets through trade missions, to creating meaningful networking opportunities and providing critical industry insights.In 2025, we’ll focus on consolidating and expanding these efforts. Alongside advocacy and events, we are launching a dedicated marketing campaign to highlight the impact of CIUK membership. This ensures members—and potential members—clearly understand the benefits of joining CIUK, from practical business support to long-term growth opportunities."
Whether you’re already a valued member or considering joining CIUK, Sean Holt would be delighted to discuss how the trade association can support your business. From advocacy and networking to tailored resources, discover how CIUK’s activities can help your business succeed. Contact Sean directly at sean@commercial-interiorsuk.com