Exploring how music, food, and art enrich the guest's experience. We will discuss the strategies for seamlessly blending culture into hospitality spaces, creating spaces that captivate and engage guests.
Speakers:
Freddie Stevens, Founder at Brennan and Stevens
Emma McNickle, Associate Creative Director at 21SPACES
Creating Cultural Connections in Hospitality Spaces
Localized Design Concepts and Material Choices
At Kiki’s in Dublin, the design concept connects closely with the city’s character, using local materials and colours.
This approach anchors the restaurant within its urban setting, creating an authentic atmosphere for guests.
Visitors have responded positively, appreciating how the design reflects Dublin’s unique cultural and aesthetic identity.
Artistic Branding and Multi-Sensory Experiences
In hospitality, branding extends beyond visuals to incorporate tone of voice, service style, and ambiance.
Branding experts use a mix of artistic mediums, including graphic design, soundscapes, and food presentation, to create a layered experience.
Each brand’s story shapes the artistic approach, making the experience unique and immersive for guests.
Murals and Art Installations as Storytelling Tools
Murals like the one at Kiki’s serve as visual storytelling elements, adding depth and meaning to the space.
The mural at Kiki’s combines dual themes, creating a cohesive, impactful visual that complements the interior design.
Collaboration with artists ensures that even contrasting ideas merge seamlessly, enhancing the ambiance without overpowering it.
Infusing International Cultures in UK-Based Hospitality
Culturally Relevant Culinary Design
At Kiki’s, Mediterranean influences are integrated into both the menu and interior design for a cohesive experience.
Materials, colour schemes, and décor choices reflect Mediterranean heritage, making guests feel a genuine connection to the theme.
This approach ensures that cultural elements are not only present but enhance the guest experience on multiple levels.
Cultural Sensitivity and Authentic Representation
Cultural sensitivity is crucial, especially when referencing cultures outside the designer’s background.
Authentic, respectful representation avoids stereotypes, creating a genuine and immersive experience for guests.
This approach positively shapes guests’ perception of the brand, enhancing their connection to the space.
Tools for Ensuring Cultural Authenticity
Designers achieve authenticity through in-depth research, on-site exploration, and collaboration with cultural experts.
Working with local artisans and consulting cultural ambassadors helps capture authentic cultural nuances.
These processes ensure that cultural references are accurate, meaningful, and create lasting impressions for guests.